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Posted: 18 Mar 2011 01:23 AM PDT


New Delhi, March 18 - Shah Rukh Khan believes that the Indian movie industry is at its best times and says people should focus on globalising it instead of chasing crossover cinema. 'The world is looking at India... But I have an aversion to one word - it disturbs me that all Indian filmmakers are chasing an elusive dream of crossover cinema,' Shah Rukh said Friday at the India Today Conclave. 'It is nothing at all - there is nothing known as crossover film. If there would have been one, our smarter cousins Hollywood would have made crossover films in America and taken over Indian film industry. We should think of taking over, we should be thinking of globalising Bollywood,' he added. With studios like Warner Bros, Sony and Disney coming to India and making Hindi and regional films, Shah Rukh feels that: 'We need to have give and take relationship for the western cinema. We need to welcome Western films with open arms.' 'Let them enjoy the benefits of investing in this growing Indian TV and film market, make alliances and allow them to make films here because we are cheap when it comes to expenses.' IANS

Posted: 17 Mar 2011 04:18 AM PDT


New Delhi, March 17 - Director Vivek Agnihotri has finally decided upon the title for his third directorial venture. The film will be called 'Buddha in a Traffic Jam' and he says he is reinventing himself with the movie. Veteran actor Anupam Kher has a prominent role in the film, which is being co- produced by Agnihotri along with Friday Night productions, a production house by the current students of the Indian Business School, Hyderabad 'After making two big movies 'Chocolate' and 'Goal' with big stars and being completely involved with making ad films as such, the time had come to reinvent myself not only as a director but also as a human,' Agnihotri said in a press statement. 'In this very interesting phase when technology is moving ahead and the deliverable hand of media is becoming big, the time had come to make conducive cinema in India. This thought had kept nagging me and the germ for this film was born,' he added. Also starring Arunoday Singh, Mahie Gill, Viveck Vaswani and Pallavi Joshi, the film revolves around Vikram Pandit, a student of the Indian Institute of Business who becomes the blue-eyed boy of professor Jamshed Batki. Under Batki's influence Vikram starts public discoursing and publishing articles, about plight of poor, under his own name that are authored by Batki himself. The articles are posted on his blog and Facebook. But when under-layers of the story surface and people are exposed, Vikram realises what he is up against and that he must find a way out of the cesspool he has got himself into, where his own life is at stake and everyone around him suspect. The film is being shot in the Indian School of Business in Hyderabad. 'But beyond the actual execution of this film lies the conviction that this is a film which has been created not just out of a sense of commerce, but also out of sense of purpose. A film that will in some way touch the lives of young students and young Indians, who are all very keenly anticipating a new kind of Indian cinema,' said Agnihotri. 'The film is on the threshold of creating that new, innovative cinema and I am glad that my team, students of ISB and myself are part of this project,' said the director. IANS

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